If you are advertising any type of
business the most important factor you must learn about advertising is
Repetitive Advertising. Without it, your advertising is 100% completely INEFFECTIVE!!
That is a bold statement but a very true one.
You CANNOT advertise your business and/or
product once or twice and expect a continuous streamline of business.
That is as impossible, as it is absurd.
You CANNOT advertise in place A, place B, place
C and place D just once or twice and expect good results. You may argue,
but you advertised in FOUR places. Yes, but in those FOUR places you
advertised, you did not advertise ENOUGH! It is good to advertise in
more than one place, in fact the more the better, but you STILL have to
advertise in those multiple places repetitively!
"Can you hear me
now?" You recognize that slogan, don't you? It's the
Verizon ad slogan for their wireless phones. Why do you recognize
that slogan? Because Verizon advertised it on 30 television stations and
50 radio stations twice? No!
Because Verizon advertised it on X many television stations and X many radio
stations over and over and over and over and over again, or better said, as REPETITVELY!
Why does the repetition work? There are
several reasons. One is trust. Who do people trust? Someone
with whom they are familiar. What do people trust? Something with
which they are familiar. Why do people dislike change? Because
they are comfortable with the way things are, with that which they are
familiar. Even if someone is in a very bad situation, it's hard for them
to change to a good one, because they have grown accustomed on how to deal
with the bad one, being familiar with it; they know they can endure
it. Human nature breathes on familiarity; they take a great deal of
comfort in it. Thus the Repetitive Advertiser earns people's trust with
familiarity alone.
Another reason repetition works is because it's
a reminder. We are bombarded with so many advertisements daily, that if
you're not repetitively advertising, you are quickly FORGOTTEN, especially as
your smart competition is repetitively advertising! Do not let the world
forget you! Constantly remind them, who you are and what you have to
offer!
A third reason repetition works is because of
location. Repetitively advertising not only reminds the world what you
have to offer, but it constantly shows newcomers as well as repeat customers
WHERE they can find you! If you cannot be found, than your products
and/or services cannot be bought!
How often should consumers see your
advertising? For the absolute best results - DAILY! If that is not
feasible for you, then get as close to daily as you possibly can! How
many places should your advertising be posted? In as many places as you
can possibly afford, not one less than that!
Get well known! Repetitive Advertising
does that for you.
Get your name brand to be a familiar name
brand, with which consumers quickly grow to trust. Repetitive
Advertising does that for you.
Keep your name brand always on consumers minds
- never be forgotten! Repetitive Advertising does that for you.
Get your products and/or services to be easily
found! Repetitive Advertising does that for you.
Be in the public eye, ever before your
consumers as much as possible! Repetitive Advertising does that for you.
You do not have to take just my word on
this. Look around you. All the products, services and websites
with which you are very familiar are ones you have seen advertised over and
over again!
Think about it. Wouldn't you say Verizon
is making quite a bit of money? Quite a bit more than you and me?
Yet they STILL keep advertising. WHY? The answer to that question
is EXACTLY why you need to keep advertising too!
Are you engaging in Repetitive
Advertising? We can help!
Where can you advertise daily, repetitively?
PawPrint Pets Advertising - coming
real soon!
Where are other places you can advertise
repetitively in multiple places?
Elite Renew for Two $
Where can you advertise repetitively both for
low cost and for free?
Village of Tidbits Ezine
And where are other ezines in which you can
advertise repetitively for low cost and for free?
Village of
Tidbits Ezineville Members
Where can you advertise to multiples for free
or repetitively for low cost
Adland Pro or Adland
Goldmember
And there are many, many other medias in which
to advertise! Advertise in as many as you can afford financially or
time-wise, and as often as you can financially or time-wise. What ever
you do remember this equation:
Repetitive Advertising =
Successful Business
To your success - God bless!
In
His Joy,
Seqkat
